Newor Media and AdPushup are two popular ad networks that publishers can use to monetize their websites.
Newor Media is better for small to medium-sized publishers whereas Adpushup is better for larger publishers as they give you a slightly more hands-on service.
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Newor Media
Newor Media is a popular ad network that offers a range of ad formats to publishers and advertisers. The company was founded in 2016 and has since grown into a well-established player in the industry. Newor Media has a strong focus on mobile advertising, with a variety of mobile-specific ad formats available.
One of the unique features of Newor Media is its proprietary ad-serving technology. This technology allows the company to optimize ad delivery based on a variety of factors, including user behavior, ad placement, and more. As a result, publishers and advertisers can expect high-quality, targeted ad placements that are optimized for maximum engagement and revenue.
Newor Media also offers a variety of ad formats, including display ads, native ads, and video ads. The company’s native ad format is particularly popular, as it seamlessly integrates with the content of a website or app, leading to higher engagement and click-through rates.
In addition to its ad-serving technology and ad formats, Newor Media offers a range of tools and features to help publishers and advertisers manage their campaigns. These include detailed reporting and analytics, ad targeting options, and more.
AdPushup
AdPushup is a popular ad network that offers publishers a variety of tools and features to optimize their ad revenue. The platform is designed to help publishers increase their ad revenue by using advanced optimization techniques and machine learning algorithms.
One of the key features of AdPushup is its ability to conduct A/B tests on ad placements and formats. This allows publishers to test different ad placements and formats to see which ones perform best and generate the most revenue. AdPushup also offers an ad blocker bypass solution, which helps publishers serve ads to users who have installed ad blockers.
AdPushup provides a range of ad formats, including display ads, native ads, and video ads. The platform supports a variety of ad networks, including Google AdSense, DoubleClick, and AppNexus. AdPushup also offers real-time reporting and analytics, which allows publishers to track their ad revenue and performance in real-time.
Ad Formats and Types: Newor Media
Newor Media offers a variety of ad formats and types to publishers and advertisers. The company provides display, native, video, and mobile ad formats. The following are some of the ad types offered by Newor Media:
- Banner Ads: Newor Media offers various sizes of banner ads, including leaderboard, skyscraper, and rectangle formats. The company also provides custom sizes to meet specific requirements.
- Native Ads: Newor Media offers native ads that blend in with the content of the website. The company provides different types of native ads, including in-feed, recommendation widgets, and content ads.
- Video Ads: Newor Media offers video ads that can be displayed before, during, or after the content. The company provides various video ad formats, including pre-roll, mid-roll, and post-roll ads.
- Mobile Ads: Newor Media offers mobile ad formats that are optimized for mobile devices. The company provides various mobile ad types, including interstitial, banner, and native ads.
Newor Media also offers programmatic advertising, which allows advertisers to buy ad inventory through an automated system. The company provides access to multiple demand-side platforms (DSPs) and supply-side platforms (SSPs) to ensure maximum reach and revenue for publishers.
Ad Formats and Types: AdPushup
AdPushup offers a wide range of ad formats to choose from, including display, native, video, and mobile ads. The platform supports both desktop and mobile devices, making it an excellent option for publishers looking to monetize their content across multiple platforms.
One of the standout features of AdPushup is its ability to optimize ad formats in real-time, ensuring that publishers get the best possible results from their ad campaigns. The platform uses machine learning algorithms to analyze user behavior and adjust ad formats accordingly, resulting in higher engagement rates and more revenue for publishers.
AdPushup also offers a variety of ad types, including standard display ads, rich media ads, and native ads. Native ads are designed to blend seamlessly into the content of a website, resulting in higher engagement rates and a better user experience for visitors.
Traffic Requirements
Newor Media requires publishers to have a minimum of 60,000 unique visitors per month to their website or blog. They also prefer websites with high-quality content and a good user experience.
AdPushup does not have a strict traffic requirement for publishers to join their network. However, they recommend that publishers are already generating at least $5,000 in monthly ad revenue. AdPushup also focuses on optimizing ad performance through A/B testing and other techniques, so they prefer websites with a significant amount of traffic to run experiments and gather data.
Check out this table below for the different traffic requirements of other popular ad networks like MediaVine, Raptive, etc.:
Revenue Models: Newor Media
Newor Media offers multiple revenue models to its publishers. These models include:
1. Cost per Click (CPC)
CPC is a revenue model where publishers earn money each time a user clicks on an ad. Newor Media offers competitive CPC rates to its publishers.
2. Cost per Impression (CPM)
CPM is a revenue model where publishers earn money based on the number of times an ad is displayed. Newor Media offers high CPM rates to its publishers.
3. Cost per Action (CPA)
CPA is a revenue model where publishers earn money when a user completes a specific action, such as filling out a form or making a purchase. Newor Media offers attractive CPA rates to its publishers.
Newor Media also offers a revenue-sharing model, where publishers can earn a percentage of the revenue generated by the ads displayed on their website. This model incentivizes publishers to optimize their ad placements and improve their website traffic to generate more revenue.
Revenue Models: AdPushup
AdPushup offers a revenue-sharing model with publishers, where they can earn up to 68% of the revenue generated from their website’s ad space. The remaining 32% is retained by AdPushup as a commission fee. The revenue-sharing model is based on a bidding system, where advertisers bid for ad space on the publisher’s website. AdPushup’s algorithm selects the highest bidder and places their ad on the website, ensuring maximum revenue for the publisher.
AdPushup also offers a header bidding solution, which allows publishers to simultaneously offer ad space to multiple demand partners. This results in increased competition and higher revenue for the publisher. AdPushup’s header bidding solution is easy to integrate and offers real-time analytics and reporting, making it easier for publishers to optimize their ad revenue.
Another revenue model offered by AdPushup is their ad optimization service. This service uses machine learning algorithms to optimize ad placements and formats on the publisher’s website, resulting in increased revenue. AdPushup’s ad optimization service is available as a standalone product or as part of their full-stack ad revenue optimization platform.
Customer Support: Newor Media
When it comes to customer support, Newor Media has a reputation for being responsive and helpful. They offer multiple channels for support, including email, phone, and live chat. Their support team is available 24/7 to assist with any issues that may arise.
Newor Media’s support team is knowledgeable and able to provide quick solutions to any problems that publishers may encounter. They also offer resources such as a knowledge base and FAQs to help users troubleshoot common issues on their own.
In addition to their support channels, Newor Media also offers a dedicated account manager for each publisher. This account manager serves as a point of contact for any questions or concerns and can provide personalized support and advice to help publishers optimize their ad revenue.
Customer Support: AdPushup
AdPushup is also well-known for its excellent customer support. They have a dedicated support team that is available 24/7 to assist their clients. AdPushup provides various ways to contact their support team, including email, phone, and live chat. They also have an extensive knowledge base that covers almost all of their services and features.
AdPushup’s customer support team is knowledgeable and experienced, and they can quickly resolve any issues or concerns that their clients may have. They are also proactive in providing solutions to potential problems, and they are always willing to go the extra mile to ensure their clients’ satisfaction.
AdPushup also provides a dedicated account manager to each of their clients, who acts as a single point of contact for all their queries and concerns. The account manager is responsible for ensuring that their clients’ campaigns are running smoothly and achieving the desired results. They also provide regular reports and insights to their clients, which help them make informed decisions about their ad campaigns.
Pros and Cons: Newor Media
Pros of Newor Media
Newor Media is a popular ad network that offers several benefits to both publishers and advertisers. Here are some of the pros of using Newor Media:
- High-Quality Ads: Newor Media provides high-quality ads that are visually appealing and engaging, which can help increase click-through rates and revenue.
- Multiple Ad Formats: Newor Media offers multiple ad formats, including display, video, and native ads, giving publishers and advertisers more options to choose from.
- Real-Time Reporting: Newor Media provides real-time reporting, allowing publishers and advertisers to track their ad performance and make data-driven decisions.
- Competitive Rates: Newor Media offers competitive rates for both publishers and advertisers, which can help maximize revenue and ROI.
Cons of Newor Media
While Newor Media offers several benefits, there are also some drawbacks to using this ad network. Here are some of the cons of using Newor Media:
- Limited Ad Inventory: Newor Media has a limited ad inventory, which means that publishers may not always have access to the ads they need to fill their inventory.
- Strict Approval Process: Newor Media has a strict approval process, which means that not all publishers and advertisers may be accepted into the network.
Pros and Cons: AdPushup
Pros of AdPushup
AdPushup offers several advantages to publishers and advertisers. Here are some of the pros of using AdPushup:
- Increased revenue: AdPushup’s optimization technology helps publishers increase their ad revenue by up to 60%. This is achieved by optimizing ad formats, layouts, and placements to ensure that the ads are displayed in the most effective way possible.
- Easy to use: AdPushup’s platform is user-friendly and easy to navigate. Publishers can easily integrate AdPushup with their existing ad networks and start optimizing their ads right away.
- Real-time reporting: AdPushup provides real-time reporting and analytics, allowing publishers to track their ad performance and revenue in real-time. This helps them make informed decisions about their ad optimization strategy.
- A/B testing: AdPushup offers A/B testing tools that allow publishers to test different ad formats, layouts, and placements to see which ones perform best. This helps them optimize their ads for maximum revenue.
Cons of AdPushup
While AdPushup offers several advantages, there are also some potential drawbacks to using the platform. Here are some of the cons of using AdPushup:
- Cost: AdPushup charges a fee for their optimization services, which may be a barrier for smaller publishers.
- Dependency: Publishers who rely on AdPushup for their ad optimization may become dependent on the platform, which could be a problem if they decide to switch to a different ad network or optimization provider.
The Verdict: Newor Media Vs AdPushup
As you can see, both Newor Media and AdPushup are strong ad networks that offer unique benefits to publishers.
Newor Media is a programmatic ad network that offers a range of ad formats, including display, video, and native ads. It also offers a variety of targeting options, including demographic, contextual, and behavioral targeting.
AdPushup, on the other hand, is an ad optimization platform that uses machine learning to optimize ad revenue and improve user experience. It offers a range of features and functionalities, including A/B testing, revenue reporting, and site speed optimization.
The key difference between the two platforms is the focus. Newor Media is primarily focused on programmatic advertising, while AdPushup is focused on ad optimization.
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