If you’re a website owner, you’re likely familiar with Ezoic, a popular ad management platform that helps publishers optimize their ad revenue. While Ezoic is a good platform, it’s not the only option out there and you may be considering other options. In fact, there are several alternatives to Ezoic that may better suit your needs.
Key Takeaways
- There are several alternatives to Ezoic that can help publishers optimize their ad revenue.
- When choosing an alternative, it’s important to consider factors such as returns on ad revenue, user experience, and support.
- MediaVine and Raptive(formerly AdThrive) and AdPushup are good alternatives
Another good alternative to Ezoic is called Newor Media, you need 60,000 sessions to join.
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Why Look for Ezoic Alternatives?
If you’re a publisher, you may be considering Ezoic alternatives for a variety of reasons. While Ezoic is a popular platform for optimizing ad revenue, there are several factors that may prompt you to look for other options.
One reason to consider Ezoic alternatives is if you’re looking for a higher RPM(EPMV). 2023 has been a difficult year for ad publishing and ad rates on Ezoic have dropped for most publishers. This is mainly due to the economy and global situation but in saying that, you will probable earn more with ad companies like MediaVine
Another factor that may prompt you to consider Ezoic alternatives is if you’re looking for more attentive support. While Ezoic does offer support to its users, some publishers have reported feeling neglected or frustrated by the company’s customer service. I have been an Ezoic publisher for many years and I have found their support very good. They have good publisher success managers in place when you have high levels of traffic
Ultimately, the decision to look for Ezoic alternatives will depend on your specific needs and priorities as a publisher. If you have more than 50,000 sessions a month, then you definitely apply for Mediavine.
Best Ezoic Alternatives
If you’re looking for alternatives to Ezoic, there are several options available that offer similar features and benefits. Here are some of the top Ezoic alternatives you can consider:
Mediavine
Mediavine is probably the best ad network and it offers a range of features to help publishers optimize their ad revenue. It offers a range of ad formats, including display ads, video ads, and native ads, and provides advanced targeting options to help you maximize your ad revenue. Mediavine also offers excellent customer support, which can be a major advantage if you’re new to ad optimization.
Raptive(AdThrive)
Raptive is a premium ad network that specializes in serving ads to high-traffic websites. It offers a range of ad formats, including display ads, video ads, and native ads, and provides advanced targeting options to help you maximize your ad revenue.
Google AdSense
Google AdSense is a popular ad management platform that offers a range of features to help publishers optimize their ad revenue. It allows you to manage all of your ad inventory in one place, and provides tools for targeting, forecasting, and reporting. With Google Ad Manager, you can also access a large pool of advertisers, which can help increase your ad revenue.
Monumetric
Monumetric is a premium ad network that specializes in serving ads to high-traffic websites. It offers a range of ad formats, including display ads, video ads, and native ads, and provides advanced targeting options to help you maximize your ad revenue. Monumetric also offers excellent customer support, which can be a major advantage if you’re new to ad optimization.
Dot
Dot Publishers allows you to keep your existing network and add revenue on top. They work with all niches and you need 200,000 page views per month to apply. They use direct deals, programmatic demand, and sponsored content. They are worth considering.
AdPushup
AdPushup is an AI-powered ad optimization platform that helps publishers maximize their ad revenue. It offers a range of features, including ad layout optimization, ad mediation, and ad refresh, to help you increase your ad revenue. AdPushup also provides detailed reporting and analytics, which can be helpful in identifying areas for improvement.
SheMedia
SHE Media is a media company that produces lifestyle content across a variety of topics including health, food, family, career, and entertainment. The company’s flagship brands include SheKnows, Flow, StyleCaster, Soaps, and BlogHer, which produce award-winning lifestyle content and events. SHE Media also operates a partner network that provides economic opportunities to women-owned and minority-owned publishers and creators. They do accept other publishers too.
Display Ad Network Requirements
| Ad Network | Pageview Requirements |
|---|---|
| Publift | More than 500,000 page views per month |
| Newor Media | At least 30,000 site visitors per month |
| Google AdSense | No traffic requirements |
| Media.Net | 10,000 visitors per month |
| Infolinks | No minimum traffic requirements |
| Propeller Ads | At least 100,000 site visitors per month |
| Raptive | At least 100,000 site visitors per month |
| Mediavine | At least 50,000 site sessions per month |
| Adpushup | For sites earning already earning at least $5,000 a month. |
| Adsterra | At least 5,000 visitors per month for popunder ads, At least 50,000 impressions per month for banner ads |
| BuySellAds | No minimum traffic requirements |
MediaVine vs Raptive(Adthrive)
Mediavine Pros:
- Fewer Pageviews as a Requirement: Mediavine only requires 50,000 sessions a month whereas Raptive requires 100,ooo.
- Universal Player: Mediavine offers a universal player that can generate video ad revenue without requiring your own videos.
- Revenue Potential: Some users have reported high RPMs (revenue per thousand views) with Mediavine, indicating the potential for good earnings.
- RPM Challenge: Mediavine has an RPM challenge program that provides tips and strategies for optimizing ad revenue, potentially leading to increased earnings.
Cons:
- Exclusivity Requirement: The exclusivity requirement can be a drawback if you prefer to diversify your ad networks or test different platforms.
- Niche Dependency: The performance of Mediavine may vary depending on your niche. Some sites may not see as high RPMs compared to others.
- Limited Video Ad Features: While Mediavine offers a universal player for video ad revenue, it’s mentioned that AdThrive doesn’t have a similar feature at the time of the discussion.
AdThrive: Pros:
- High Revenue Potential: Some users have reported better earnings with AdThrive compared to other ad networks like Ezoic, particularly for websites with high-quality traffic, especially from the US.
- Monetization of Forums: Unlike Mediavine, AdThrive allows for the monetization of forums, which can provide additional revenue opportunities.
- Lower Traffic Requirement for Second Site: AdThrive permits a second site to join with 30,000 pageviews, making it easier to expand monetization to additional websites.
Cons:
- Traffic Dependency: AdThrive’s revenue potential may be more reliant on high-quality traffic, particularly from the US. Sites with traffic from lower-value countries may not see a significant increase in RPM.
Understanding Ad Management Platforms
As a website owner, you are likely familiar with ad management platforms like Ezoic that help you optimize your ad revenue. However, understanding how these platforms work can be confusing. In this section, we will provide a brief overview of ad management platforms to help you better understand their role in your website monetization strategy.
An ad management platform is essentially a tool that helps you manage your website’s ad inventory. This includes everything from setting up and managing ad campaigns to tracking performance metrics and optimizing revenue. These platforms work by using algorithms and machine learning to analyze your website traffic and ad performance data in real time, allowing you to make data-driven decisions about your ad strategy.
One of the primary benefits of using an ad management platform is that it can help you increase your ad revenue by optimizing your ad placements and targeting. For example, these platforms can use machine learning to determine the best ad placement for each visitor based on their browsing behavior and other data points. This can help you maximize your revenue while also improving the user experience on your website.
There are several ad management platforms available on the market today, each with its own unique features and capabilities. Some popular alternatives to Ezoic include Snigel, Mediavine, MonetizeMore, Google Ad Manager, and AdButler. When choosing an ad management platform, it is important to consider factors like ease of use, pricing, and customer support to ensure that you find a platform that meets your specific needs.
Factors to Consider When Choosing an Alternative
When it comes to choosing an alternative to Ezoic, there are several factors to consider. Here are some key factors to help you make an informed decision.
Revenue Potential
One of the most important factors to consider when choosing an alternative to Ezoic is the revenue potential. You want to choose an alternative that can help you increase your ad revenue. Look for alternatives that offer advanced AI ad optimization technology, custom ad strategies, and dedicated ad management experts. These features can help you maximize your ad revenue potential.
User Experience
Another important factor to consider is the user experience. You want to choose an alternative that provides a seamless user experience for your website visitors. Look for alternatives that offer fast loading times, responsive ad units, and non-intrusive ad formats. These features can help you provide a better user experience for your visitors.
Ease of Use
You also want to choose an alternative that is easy to use. Look for alternatives that offer a user-friendly interface, easy integration, and simple ad management tools. These features can help you save time and effort when managing your ad inventory.
Customer Support
Finally, you want to choose an alternative that provides excellent customer support. Look for alternatives that offer responsive support teams, helpful resources, and dedicated account managers. These features can help you get the support you need when you need it.
In summary, when choosing an alternative to Ezoic, consider the revenue potential, user experience, ease of use, and customer support. By taking these factors into account, you can choose an alternative that meets your needs and helps you achieve your ad revenue goals.
Conclusion
In this article, we have presented you with some of the best Ezoic alternatives that you can use to monetize your website. Each of these alternatives has its own unique features and benefits that you can take advantage of.
If you are looking for a full-service ad management platform, Snigel and Mediavine are great options to consider. They offer customized ad monetization strategies and high EPMV, respectively. On the other hand, if you are looking for an ad network that provides contextual advertising, then Media.Net and AdThrive are worth checking out.
If you are concerned about the impact of ads on your website’s user experience, then you may want to consider using Carbon Ads or BuySellAds. These platforms offer non-intrusive ads that blend seamlessly with your website’s design.
Ultimately, the choice of which Ezoic alternative to use will depend on your specific needs and goals. We encourage you to do your own research and choose the platform that best fits your website’s requirements.
We hope that this article has been helpful in providing you with valuable insights into some of the best Ezoic alternatives available in 2023.
Frequently Asked Questions
How does Ezoic compare to other ad management platforms?
Ezoic is a popular ad management platform that uses artificial intelligence to optimize ad placement and revenue for websites. Compared to other ad management platforms, Ezoic offers a unique approach to ad optimization, which can result in higher ad revenue. However, Ezoic may not be the best fit for all websites, and it is important to consider other options.
What are some alternatives to Ezoic for optimizing ad revenue?
There are several alternatives to Ezoic that can help optimize ad revenue for your website. Some popular options include Mediavine, AdThrive, Monumetric, and Google AdSense. Each platform has its own unique features and benefits, so it is important to research and compare them to find the best fit for your website.
What are the pros and cons of using Ezoic compared to other ad networks?
One of the main advantages of using Ezoic is its AI-powered ad optimization, which can result in higher ad revenue. However, Ezoic also has a higher minimum traffic requirement compared to other ad networks, and some users have reported issues with site speed and ad placement. It is important to weigh the pros and cons of Ezoic compared to other ad networks before making a decision.
How can I increase my ad revenue without using Ezoic?
There are several ways to increase ad revenue without using Ezoic. Some options include optimizing ad placement, increasing website traffic, and using other ad networks such as Google AdSense or Media.net. It is important to experiment with different strategies to find what works best for your website.
What are some popular ad networks similar to Ezoic?
Some popular ad networks similar to Ezoic include Mediavine, AdThrive, Monumetric, and Google AdSense. Each platform has its own unique features and benefits, so it is important to research and compare them to find the best fit for your website.
Are there any drawbacks to using Ezoic over other ad management platforms?
One potential drawback of using Ezoic is its higher minimum traffic requirement compared to other ad networks. Additionally, some users have reported issues with site speed and ad placement. It is important to weigh the pros and cons of Ezoic compared to other ad networks before making a decision.