InVideo vs Loom: Choosing the Right Video Creation Tool

If you’re looking for a video editing tool, you might have come across InVideo and Loom. Both tools offer unique features that can help you create professional-looking videos.

InVideo is for people who want to edit videos and Loom is for people who want to take screen recordings.

InVideo | A.I Video Creator

InVideo A.I is an amazing tool that you can use to create videos from a prompt.


All you need to do is describe what you want to see in your video and the tool will add the footage, write the script and add the voiceover.


They also have templates that you can use to edit your videos way faster .

We earn a commission if you make a purchase, at no additional cost to you.

InVideo

Invideo

InVideo is a cloud-based video editing tool that allows you to create videos for social media, marketing, and other purposes. It offers several features, including pre-made templates, text overlays, and music tracks. With InVideo, you can also add animations, transitions, and effects to your videos.

Loom

Loom

Loom, on the other hand, is a video messaging tool that allows you to record and share videos with your team or clients. It offers features such as screen recording, webcam recording, and video editing. With Loom, you can also add captions, emojis, and annotations to your videos.

Key Features Comparison

InVideo Key Features

InVideo is a powerful video creation platform that offers a range of features to help you create professional-quality videos quickly and easily. The platform’s key features include:

  • Video Editing: InVideo provides a range of powerful video editing tools, including timeline-based editing, trimming, cropping, and more.
  • Templates: InVideo comes with a large library of pre-built video templates that you can use to quickly create professional-looking videos.
  • Video Recording: InVideo allows you to record your own video footage and add it to your projects.
  • Audio Tracks: InVideo provides a large library of royalty-free audio tracks that you can use in your videos.
  • Customizable Features: InVideo allows you to customize your videos with a range of features, including text overlays, transitions, and more.

Loom Key Features

Loom is a powerful screen recording and video messaging tool that can help you communicate more effectively with your team. The platform’s key features include:

  • Screen Recording: Loom allows you to record your screen and create videos that show exactly what you’re seeing on your computer.
  • Video Messaging: Loom allows you to create short video messages that you can share with your team, making it easy to communicate complex ideas.
  • Editing Capabilities: Loom provides a range of editing tools that you can use to trim your videos, add captions, and more.
  • Video Templates: Loom provides a range of pre-built video templates that you can use to quickly create professional-looking videos.
  • Integrations: Loom integrates with a range of other tools, including Slack, Gmail, and more.

Pricing Structures

InVideo Pricing

InVideo offers a flat rate pricing model with two different plans: Business and Unlimited. The Business plan costs $15 per month and includes up to 60 HD video exports per month and access to premium media with 10 iStock media. The Unlimited plan costs $30 per month and includes unlimited HD video exports and access to premium media with 12- iStock media.

InVideo also offers a free version that allows access to 6000+ video templates with limited features. The free version is a great option for users who want to try out the platform before committing to a paid plan.

Loom Pricing

Loom offers a free version with limited features that allow users to record and share unlimited videos. The free version includes basic editing tools, up to 5 minutes of video recording, and 25 video limit per month.

Loom also offers a Business plan that costs $12.50 per month per user, billed annually. The Business plan includes unlimited video recording, advanced editing tools, removal of watermarks, and password-protected videos. Loom also offers an Enterprise plan with custom pricing for large organizations that require additional features and support.

Brand Customization Capabilities

When it comes to creating videos for your brand, it’s important to have the ability to customize your videos to match your brand identity. Both InVideo and Loom offer brand customization capabilities, but there are some differences between the two.

InVideo Branding

InVideo offers a wide range of customization options to help you match your brand identity. You can add your own logo, choose from a variety of fonts and colors, and even add custom animations to your videos. In addition, InVideo offers a library of pre-made templates that can be customized to match your brand.

One of the standout features of InVideo is the ability to create custom brand presets. You can save your brand elements, such as your logo, font, and color scheme, as a preset. This makes it easy to apply your brand identity to all of your videos with just a few clicks.

Loom Branding

Loom also offers some brand customization capabilities, but they are more limited than InVideo’s. You can add your own logo and choose from a selection of colors, but there are no options for custom fonts or animations.

One advantage of Loom is that you can add a custom video thumbnail to your videos. This can help your videos stand out and make them more recognizable as part of your brand.

Sharing and Engagement Features

InVideo Sharing Features

InVideo offers various sharing options that allow you to share your videos with your audience. You can share your videos on social media platforms such as Facebook, Twitter, and LinkedIn. You can also embed your videos on your website or blog. InVideo provides you with an embed code that you can copy and paste into your website or blog. On top of that, InVideo allows you to share your videos via email. You can send your videos to your email list or individual recipients.

InVideo also provides call-to-action buttons that you can add to your videos. These buttons can be used to drive engagement and conversions. You can add call-to-action buttons such as “Learn More,” “Sign Up,” and “Buy Now” to your videos.

Loom Sharing Features

Loom allows you to share your videos via a link. You can share the link with your audience via email, social media, or any other platform. Loom also provides you with an embed code that you can use to embed your videos on your website or blog.

Loom also allows you to add call-to-action buttons to your videos. You can add buttons such as “Learn More,” “Sign Up,” and “Buy Now” to your videos. Moreover, Loom allows you to add replies and reactions to your videos. This feature enables your audience to engage with your videos by leaving comments and reactions.

Integration and Compatibility

InVideo Integrations

Invideo offers several integrations that can enhance your video editing experience. Some of the popular integrations include:

  • Slack: You can use Slack to share your videos with your team members and get their feedback. This integration can help you collaborate with your team members more efficiently.
  • YouTube: You can directly upload your videos to YouTube from Invideo. This integration can save you time and effort.
  • Facebook: You can share your videos on Facebook from Invideo. This integration can help you reach a wider audience.
  • Google Drive: You can import your videos from Google Drive and export your edited videos to Google Drive. This integration can help you manage your videos more efficiently.

Loom Integrations

Loom also offers several integrations that can enhance your video recording and sharing experience. Some of the popular integrations include:

  • Slack: You can use Slack to share your videos with your team members and get their feedback. This integration can help you collaborate with your team members more efficiently.
  • Google Drive: You can import your videos from Google Drive and export your recorded videos to Google Drive. This integration can help you manage your videos more efficiently.
  • Chrome Extension: Loom has a Chrome extension that you can use to record your screen and webcam. This extension can help you record videos quickly and easily.
  • Saas: Loom is a web-based tool that you can use to record and share your videos. This means that you don’t need to download any software to use Loom.

Understanding the Pros and Cons

Here’s a breakdown of the strengths and weaknesses of InVideo and Loom to help you understand which video tool suits you best:

InVideo Pros and Cons

InVideo is a video editing tool that is designed to be easy to use. Here are some of the pros and cons of using InVideo:

Pros

  • InVideo has a large library of templates that can be customized to fit your needs.
  • InVideo offers a lot of customization options, including the ability to add text, images, and audio to your videos.
  • InVideo is very user-friendly, making it easy for anyone to create professional-looking videos.
  • InVideo is affordable, with pricing starting at just $10 per month.

Cons

  • InVideo does not offer as many advanced features as some other video editing tools.
  • Some users have reported that InVideo can be slow to render videos.
  • InVideo’s customer support is not always responsive.

Loom Pros and Cons

Loom is a video communication tool that allows you to record and share videos with others. Here are some of the pros and cons of using Loom:

Pros

  • Loom is very easy to use, with a simple interface that makes it easy to record and share videos.
  • Loom offers a lot of customization options, including the ability to add text, images, and audio to your videos.
  • Loom is very affordable, with pricing starting at just $5 per month.
  • Loom offers a lot of integrations with other tools, including Slack, Trello, and Asana.

Cons

  • Loom does not offer as many advanced features as some other video communication tools.
  • Some users have reported that Loom can be slow to upload videos.
  • Loom’s customer support is not always responsive.

As you can see, both InVideo and Loom are great tools for creating and sharing videos. However, each tool has its own strengths and weaknesses, so it’s important to choose the one that best fits your needs.