When it comes to selling digital products, Payhip and Easy Digital Downloads (EDD) are two popular options.
Easy Digital Downloads is an ok plugin if you want to test out selling products on WordPress. I would highly recommend trying out Payhip as they have a range of features that will help you sell a lot more.
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Payhip
Payhip offers an all-in-one solution for selling digital products, including ebooks, software, design assets, templates, videos, and music. You can set up an online store or sell on social media without needing a website. Payhip also offers tools for increasing your digital product sales, such as customizable checkout pages and discount codes.
Payhip provides a website builder that allows you to create a customizable storefront to showcase your products. You can choose from a variety of templates to create a professional-looking website without any coding knowledge. Payhip also offers a drag-and-drop editor that allows you to easily add and edit content on your website.
Easy Digital Downloads (EDD)
EDD, on the other hand, is a WordPress plugin that allows you to sell digital products directly from your website. It offers features such as customizable product pages, payment gateways, and customer management tools. EDD also has a large community of developers who create add-ons and extensions to enhance its functionality.
Easy Digital Downloads is a plugin for WordPress that allows you to turn your existing website into an e-commerce store. This means that you have complete control over the design and functionality of your website. You can choose from a wide range of WordPress themes to create a unique look for your store.
In terms of e-commerce features, both Payhip and Easy Digital Downloads offer a range of options to help you sell digital products online. You can set up automatic delivery of digital products, offer discounts and promotions, and track sales and revenue.
Payhip is a standalone platform, while EDD requires a WordPress website. Payhip offers more flexibility in terms of selling on social media, while EDD offers more customization options for your website. Moreover, Payhip is a newer platform and may be less established than EDD.
Key Features Comparison
While both platforms offer a variety of features, there are some key differences to consider.
Digital Downloads and Selling
One of the most important features to consider is the ability to sell digital products. Both Payhip and Easy Digital Downloads offer this functionality, but there are some differences in how they approach it. Payhip allows you to sell both physical and digital products, while Easy Digital Downloads is focused solely on digital downloads.
Store and Checkout
Another important consideration is the store and checkout functionality. Payhip offers a customizable storefront where you can sell your products, while Easy Digital Downloads integrates with your existing website. Payhip also offers a built-in checkout system, while Easy Digital Downloads integrates with popular payment gateways like PayPal and Stripe.
Analytics and Shopping Cart
Analytics and shopping cart functionality are also important features to consider. Payhip offers real-time sales analytics and a customizable shopping cart, while Easy Digital Downloads offers detailed sales reports and a customizable shopping cart as well.
Memberships, Discounts, and Coupons
If you plan to offer memberships, discounts, or coupons, you’ll want to consider the functionality offered by each platform. Payhip offers membership and subscription options, as well as the ability to create discount codes and coupons. Easy Digital Downloads also offers discount codes and coupons, as well as the ability to create membership and subscription options.
Functionality and Customer Account
Both Payhip and Easy Digital Downloads offer a range of functionality, including inventory management, order management, and software licensing. Aside from that, both platforms allow customers to create accounts and track their purchases.
Marketing Tools and SEO
If you’re looking for marketing tools and SEO functionality, Payhip may be the better choice. Payhip offers built-in marketing tools like email marketing and upsells, as well as SEO optimization for your product pages. Easy Digital Downloads does not offer these features out of the box, but there are third-party plugins available.
Online Courses and API Access
Finally, if you plan to offer online courses or require API access, you’ll want to consider Payhip. Payhip offers built-in functionality for online courses, as well as API access for developers. Easy Digital Downloads does not offer these features out of the box, but there are third-party plugins available.
Pricing Structure and Transaction Fees
When it comes to pricing, Payhip offers a Free Forever plan with a transaction fee of 5% per sale. This plan gives you access to all of the features, including unlimited products and revenue. However, if you want to reduce your transaction fees, you can upgrade to a higher-tiered plan. The Pro plan, for example, has no transaction fees and costs $99 per month.
On the other hand, Easy Digital Downloads offers a similar pricing structure. They have a free plan with limited features, and their paid plans range from $99 to $299 per year. The higher-tiered plans offer additional features such as priority support and access to all extensions.
In terms of transaction fees, Easy Digital Downloads does not charge any additional fees on top of the payment processor’s standard fees. This means that if you use PayPal, for example, you will only pay PayPal’s standard fees.
Digital Product Sales and Delivery
Both Payhip and Easy Digital Downloads offer a variety of features to help you sell and deliver your digital files to customers.
Payhip allows you to create an online store in minutes, upload your digital files, and connect with PayPal or Stripe to accept payments. You can sell a variety of digital products, including ebooks, software, music, and more. With Payhip, you can also set up discount codes, create customizable checkout pages, and track your sales and revenue.
EDD is a WordPress plugin that allows you to sell digital downloads directly from your website. It offers a range of features, including customizable purchase receipts, discount codes, and file access control. EDD also integrates with a range of payment gateways, including PayPal, Stripe, and Authorize.net.
Both Payhip and EDD offer secure file delivery to customers. With Payhip, your customers can download their purchases directly from their account page. EDD allows you to set up download links that expire after a certain number of downloads or a set period of time.
When it comes to selling digital products, both Payhip and EDD have their strengths. Payhip is easy to set up and use, making it a good option for beginners. EDD, on the other hand, is more customizable and offers more advanced features, making it a good option for more experienced users.
Retail and Physical Product Sales
While both Payhip and Easy Digital Downloads are primarily designed for selling digital products, they do offer features that can help you sell physical products as well.
Easy Digital Downloads offers extensions that can help you manage physical product sales, such as the Software Licensing add-on, which allows you to sell software licenses. You can also use the Recurring Payments extension to set up recurring payments for physical products, such as a monthly subscription box.
Payhip, on the other hand, does not offer any specific features for selling physical products. However, you can still use the platform to sell physical products by setting up a product as a digital download and including information about shipping in the product description.
When it comes to shipping, both platforms offer integrations with popular shipping carriers such as USPS, UPS, and FedEx. You can also set up custom shipping rates based on weight, price, or destination.
Marketing and Sales Tools
When it comes to marketing and sales tools, both Payhip and Easy Digital Downloads offer a wide range of features to help you promote and sell your physical and digital products.
Sales Tools
Both platforms offer a variety of sales tools to help you increase your revenue. Payhip allows you to create custom discount codes and coupons, which can be an effective way to incentivize customers to make a purchase. Easy Digital Downloads also offers discount codes, as well as the ability to create upsells and cross-sells to increase the value of each sale.
Email Marketing
Email marketing is an important tool for any online business, and both Payhip and Easy Digital Downloads make it easy to build an email list and communicate with your customers. Payhip allows you to collect email addresses from customers during the checkout process, and you can use these addresses to send targeted email campaigns. Easy Digital Downloads integrates with a variety of email marketing services, including Mailchimp and AWeber, making it easy to build and manage your email list.
Video Marketing
Video marketing can be a powerful way to promote your digital products, and both Payhip and Easy Digital Downloads make it easy to embed videos on your product pages. Payhip also allows you to create video previews of your products, which can be a great way to showcase your content and entice customers to make a purchase.
Social Media
Social media is an important channel for promoting your digital products, and both Payhip and Easy Digital Downloads make it easy to share your products on social media platforms. Payhip allows you to share products directly on social media platforms like Facebook and Twitter, while Easy Digital Downloads offers integrations with social media management tools like Hootsuite and Buffer.
Customization and Deployment
When it comes to customization, both Payhip and Easy Digital Downloads offer different options to tailor your online store to your specific needs.
Payhip allows you to customize the appearance of your store with custom branding, colors, and fonts. You can also add custom CSS to further customize your store’s design. On the other hand, Easy Digital Downloads provides a wide range of extensions and add-ons to customize your store’s functionality. For instance, you can add custom fields to your checkout page, integrate with third-party services, and more.
When it comes to deployment, both platforms offer a range of options to suit your needs. Payhip allows you to host your store on its platform, which means you don’t need to worry about setting up your own hosting or domain. However, if you prefer to use your own domain, Payhip allows you to set up a custom domain for your store. Similarly, Easy Digital Downloads can be hosted on your own server or on a third-party hosting service. This gives you more control over your store’s deployment and allows you to choose a hosting solution that best suits your needs.
In terms of custom domain support, both platforms offer this feature. Payhip allows you to set up a custom domain for your store, which can help to strengthen your brand and make your store more professional. Similarly, Easy Digital Downloads also allows you to set up a custom domain for your store, which can help to improve your store’s visibility and credibility.
Support and Customer Experience
When it comes to comparing Payhip and Easy Digital Downloads in terms of support and customer experience, both platforms offer excellent support options to their users.
Payhip provides users with email support, and they also have a comprehensive knowledge base that contains helpful articles and tutorials. They also offer a support team that is available to assist users with any questions or issues they may have. Moreover, Payhip offers EU VAT calculation, which is helpful for users who sell digital products in Europe.
Easy Digital Downloads also offers email support, and they have a support forum where users can ask questions and receive assistance from other users. They also have a comprehensive documentation section that contains helpful articles and tutorials. On top of that, Easy Digital Downloads offers extension support, which requires a valid extension license key.
In terms of customer experience, both Payhip and Easy Digital Downloads offer easy-to-use platforms that are user-friendly and intuitive. Payhip is known for its straightforward approach to sales, and it is trusted by over 130,000 people worldwide. Easy Digital Downloads is also a popular platform that is used by many users.
Both Payhip and Easy Digital Downloads offer excellent support and customer experience options to their users. Whether you choose Payhip or Easy Digital Downloads, you can be confident that you will have access to helpful support and an easy-to-use platform.
As you can see, both Payhip and Easy Digital Downloads offer competitive features and selling advantages. It ultimately comes down to which platform better suits your specific needs and preferences.
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